By Over the years, the Sunlight green bar has become more than just a household staple – it’s a part of Mzansi culture. Loved and trusted for generations, it shows up everywhere: at kasi salons, student res, car washes, and in pre-groove beauty rituals. This year, Sunlight is taking that deep cultural connection to the next level with ‘Raise The Bar’, a challenge that transforms an everyday icon – the Sunlight green bar – into a platform for young people to express themselves through music and dance.
Last year’s initial challenge – ‘Drop Your Bar’ with Sunlight – was won by Leezy Lindokuhle from Johannesburg, whose star has continued to rise in the local hip-hop scene. “Winning the challenge gave me confidence in my voice and my passion for entertaining. The bars came out easy for me because I grew up with the Sunlight green bar.” says Leezy.
This year, the movement grows beyond rap to include a dynamic dance category. Legendary collaborators Rouge and MashBeatz – fresh off his hit collaboration, ‘Nobody’ with Nasty C and Usimamane – lead the charge for aspiring rappers, while dance powerhouses Shakes & Les set the rhythm for dancers ready to express themselves and own the stage.
Dance duo Shakes & Les, who recently released their new EP ‘Estradini’, share: “We wanted to create a beat and rhythm that felt powerful and uplifting – something that sparks movement anywhere, from the stage to the street, and lets young people bring their own energy to ‘Raising The Bar.’”
The challenge runs from 29 September to 28 November 2025, with entries shared on social platforms by tagging @sunlightza and using #RaiseTheBarWithSunlight. Winners will be revealed at key moments leading up to the finale, where the overall winners will be announced.
Adds Noni Makhanya, Southern Africa Marketing Manager, Sunlight Masterbrand: “By opening this year’s challenge to dancers alongside rappers, we’re creating a platform where young people can express themselves, unite through creativity, and celebrate their creative spirit – with Sunlight keeping them fresh and confident every day.”
How to enter:
The mechanic is simple: “Buy a bar, raise the bar, win your share of a bar (R 1 million).” Purchase a 250g Sunlight Laundry Bar, register with your till slip via WhatsApp using the link in @sunlight.za bio on Instagram. Create a 30–60 second rap or dance video entry using the sound on the Sunlight social media pages and use the bar as a prop video, using #RaiseTheBarWithSunlight. Don’t forget to tag @sunlight.za on Instagram and @sunlight_za on Tik Tok to stand a chance to win your share of R1 million.
Find out more about the competition here: https://www.sunlight.co.za/raise-the-bar.html