LEVI’S® TURNS UP THE STYLE WITH ROSÉ AND SHAI GILGEOUS-ALEXANDER IN ‘KEEP IT LOOSE’ CAMPAIGN
Today, the Levi’s® brand says Keep it Loose, with a new campaign that puts two of culture’s most compelling style originals front and center: global pop star ROSÉ and reigning NBA MVP Shai Gilgeous-Alexander. The new campaign highlights Loose Prep – a key assortment and trend within the Fall/Winter 2026 collection – built around prep […]
