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SKATE AND SURF’S NEXT GEN TAKE OVER THE CLASSIC VANS SILHOUETTE

Four Vans team riders bring their own bold twist to the staple silhouette for the New Future campaign. Vans highlights athletes from the global skate

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SHEIN X PARTNERS WITH SOUTH AFRICAN LABEL HOUSE OF ONE FOR A CHIC

Refined Staples and Affordable Indulgence from a Proudly South African Brand, Now Available Globally SHEIN X, the global collaboration platform from leading fashion and lifestyle

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GLOBALLY RENOWNED DJ AND PRODUCER UNCLE WAFFLES SIGNS PARTNERSHIP DEAL WITH ADIDAS SOUTH AFRICA

Adidas South Africa announced multi-platinum international DJ-producer Uncle Waffles as the latest partner to sign to their Lifestyle portfolio. To celebrate the partnership, she features in the global

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BIRKENSTOCK SPRING SUMMER 2025

BIRKENSTOCK has unveiled its Spring/Summer 2025 collection. “An Ode to Wanderlust” is an invitation to journey. Inspired by the innate human desire to explore, this

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BRAND NUDIE JEANS SET TO LAUNCH ITS FIRST AFRICAN STORE IN SANDTON

This August, Nudie Jeans is making its local debut with its first African store in Sandton City, Johannesburg. Born in Gothenburg, Sweden, Nudie Jeans is

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A NEW ERA OF DENIM PERSONALISATION LAUNCHES AT LEVI’S® ROSEBANK

From fit fixes to bespoke denim lasering, Levi’s® new Tailorshop in Rosebank lets you rework, restore, and reimagine your Levi’s® like never before. In a

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A SOFT SEASONAL UPDATE ON CLASSIC STYLES & EVERYDAY COMFORT

Designed For Everyday Comfort With A Fresh, Calming Aesthetic ASICS is proud to introduce the Neutral Bloom Pack, a fresh seasonal update to some of its

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OTW BY VANS AND NEIGHBORHOOD DEBUT THEIR SIXTH COLLABORATION

OTW by Vans has joined forces with NEIGHBORHOOD for their sixth collaboration. Merging modern style and craftsmanship with premium quality, both pairs are constructed with

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WHAT GOES INTO CREATING SNEAKER LAB’S SUSTAINABLE SNEAKER CARE PRODUCTS?

We are well aware that the sneaker care industry has long relied on chemical-heavy formulas to clean, protect, and restore footwear. Those of us in

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THE LEVI’S® BRAND AND NIKE UNITE IN LATEST GROUNDBREAKING SPORTSWEAR COLLABORATION

The Levi’s® brand and Nike, two titans of American culture, have joined forces once again for their most anticipated collaboration. This time, they’ve merged the

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